It’s very common to make branding blunders or to do or say something that sends the wrong message. It’s not about the mistake you make, but how you manage the aftermath.
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You can also align your emails and instant messaging with your brand to ensure you are sending consistent messages.
2) Verbal – when speaking with dates on the phone and in person, remember who you are and the way you want to be perceived.Step 1: Define your brand Firstly, it’s important to become very clear about who you are. This is the thing that defines who you are and underpins everything you do in life.A simple way to define (and remember) the essence of your personal brand is to apply this three-word formula: 1) First word: your highest value. – Lifestyle – how would you describe the way you like to live?Step 2: Communicate your brand Once you’re clear on the definition of your personal brand, there are three key ways to communicate this to the dating world: 1) Written – your online profiles and social media accounts are the perfect places to reflect your three-word brand.Find a way to weave your three words into your profile and notice what happens.It’s a good idea to practice communicating your three-word brand in ‘low stakes environments’ such as dinner with close friends or family.